Monthly Archives: September 2017

A Brief History of Television Advertising

It All Began With Radio

Broadcasting was originally developed as a means for companies to sell radios. But once commercial entities realized that many households were listening to their radios a significant amount of time every day, they started to explore this ...Read More

What’s the Difference Between Consulting and Consultative Selling?

How Do You Close a Consultative Sales Conversation?

I asked that question the other day on LinkedIn.com under the category of small business development.

I was looking for an exchange of ideas about sales skills. Unexpectedly, I heard from a number of consultants (not sales consultants) saying ...Read More

Five Logo Design Principles Every Graphic Designer Should Follow

Logo design requires more than artistic talent to create an emblem or a brand that will capture the market’s attention. Like in any artistic field, effective logo design follows five fundamental principles that every graphic designer should know. These principles may ...Read More

How To Sell Your Own Branded Merchandise Online

Swag is a common word used to describe branded merchandise that is given away for free as a form of advertising and has some sort of creative association with your organization. It can be anything from a t-shirt to a rub ...Read More

Twitter Vs Facebook – Which One Leads to More Sales?

One of the least understood but most often used marketing tools these days is social media. Thousands of businesses are joining social networks each and every day and why not.? They are low cost and can be highly effective to help ...Read More

My Million Dollar Online Marketing Mistake

The biggest mistake I ever made in my online marketing career cost me 1 million dollars.

How did this happen?

I squandered an asset that produces $ 60,000 in annual income. If you take that 1 million dollars ...Read More

Global Ecommerce – Trends Involved in Ecommerce Business

Internet use has grown and spread during the last decade. With the fame and widespread usage of Internet this new trend in ecommerce business is spreading like wild fire and has a pivotal role in global economy. Businesses these days are ...Read More

Five Power Closing Techniques for Insurance and Financial Advisors

So, you have made it through the prospecting game. You made your cold calls, sent out your mass mortgage mailers, invited people to your coffee-sponsored seminars, you qualified responders as being serious prospects and have set the appointment.

Now what? You have ...Read More

The Importance of Social Networking in Our Society

Time flies quickly, a few years ago people tend to communicate using wired gadgets such as telephones or ham radios. Today, the internet has reshaped our world beyond our imagination. People now uses desktop or laptop computers not just for work ...Read More

10 Business Cost-Cutting Techniques

Now more than ever cash is king. Remember businesses don’t go bust they simply run out of cash. You need to get tough and creative with your cash flow strategies. Here’s our 10 business cost-cutting techniques countdown to show you how.

1. ...Read More