Monthly Archives: September 2017

More Personalized Mobile Content

The Scoop:

The latest partnership between CBS Mobile and Aggregate Knowledge makes it possible for mobile Internet users to obtain the most relevant content for their personal needs. In this one of a kind platform, CBS and Aggregate combine their areas of ...Read More

A Ten Year Insider’s Review of Market America – Pros and Cons

My review of Market America comes from firsthand experience. I spent 10 years of my life investing time and energy into Market America as an independent “Unfranchise” owner at the Professional Coordinator level. I was a certified trainer, internet certified trainer, motives consultant and a ...Read More

The Benefits of Creating A Passive Income

When it comes to making money, no matter what business you’re in, passive income is a great thing. This means that you will be receiving paychecks, even when you’re not working. There are few businesses that can thrive without this. In regards to online businesses, ...Read More

Direct Mail Vs Digital Media: Which Is Most Cost Effective?

Media selection is all about Return on Investment (ROI).

One of the least sexy mega-trends of the 21st century is the growing advertiser insistence on bottom line results, accountability and better ROI, according to Ron Geskey’s new book, “Media Planning & Buying ...Read More

Telesales Magic 101 – Tips on Asking Questions in Your Telesales and Telemarketing Calls

The telesales professional with the ability to ask probing questions will be the most sought after professional in the telesales world. One of the distinguishing qualities of top sellers is their skill in handling their customers effectively by asking probing questions in order to get ...Read More

Misconceptions and Facts: Lies and Truth About the Business of Modeling

There are many misconceptions that spread about the work of modeling and that of the agencies. Let’s us find out more about the business of modeling.

Scouters are hunting any face on the street regardless of whether the person they pick is ...Read More

Customers Go Where They Are Wanted and Stay Where They Are Appreciated

It is often said, “Customers go where they are wanted and stay where they are appreciated.” When businesses lose customers, they typically assume it was related to price, a new competitor or even the brother-in-law who now does what you do. ...Read More

Charity Marketing Or Cause Related Marketing – Pros and Cons

The holiday spending season is gone and while retailers are crunching the numbers, so are the non-profit organizations. Businesses joining with charitable groups, as a marketing maneuver, started back in the 70’s and has grown exponentially ever since…and for good reason.

One of the first such ...Read More

Deceptive Advertising – An Essay

The role of advertising in our free market society is to help develop products that satisfy consumer demands and to spur effective price competition. Advertising informs consumers about the availability of products, their features, and price information. Such information is vital ...Read More

Ecommerce and the Motivation to Start

Ecommerce is the hinge that allows the online business door to swing wide open. This is the industry of cyber business. It goes beyond simply saying, “Look at me world, I have an idea. Doesn’t anyone care?” Ecommerce allows you to ...Read More