Comcast Spotlight, the advertising sales division of Comcast Cable, is launching a new attribution solution to help correlate advertising campaigns with web site traffic.
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Roku claims more than 30M active accounts
Roku is highlighting its second-quarter earnings with two “significant milestones,” including passing up 30 million active accounts.
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Roku Wants to Keep Ads on The Roku Channel Low
Roku says they run 8 minutes of ads per hour of streaming on The Roku Channel. According to Roku, they want to keep the number of ads per hour low. ...Read More
Streaming video hours more than doubled since last year, study says
With an influx of new streaming services from Disney, WarnerMedia and others, streaming video viewing time will likely only go up from here. But, new Conviva data shows it’s already rising.
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Americans Want to Pay $21 Total for Streaming Services
A new poll from Hollywood Reporter/Morning Consult gives some insight into what people are currently paying for streaming media and what the ideal numbers would look like for viewers across ...Read More
Discovery details expanded streaming services roster
Discovery Inc.’s direct-to-consumer streaming video strategy is expanding, and CEO David Zaslav today provided an overview of where his company is and where it’s going.
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Cord Cutting Today #113 – Amazon’s New Internet Service, Comcast’s $20 Mobile HD Fee, & More
Cord Cutting Today is our daily look at some of the biggest stories happening right now in the world of cord cutting. You can find these videos posted on YouTube ...Read More
NBC Sports expands interactive sports broadcasts to NFL
NBC Sports Washington is expanding its interactive, predictive gaming telecasts to the NFL through a new agreement with the Washington NFL franchise.
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New streaming TV service AT&T TV will be available nationwide by early 2020
AT&T has been slowly building a new streaming TV service, AT&T TV, and the product is still in the testing phase. But AT&T expects it will ramp up quickly after launch.
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Disney Announces a $12.99 Bundle Deal For Disney+, Hulu, & ESPN+
Many had hoped for a deal if you signup for Disney Disney+, Hulu, and ESPN+ now Disney has confirmed you will get a discounted price for all three services. Today ...Read More