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Advertisers Have the Opportunity to Reach Customers, If They Can Adjust Their Message

April 9, 2020Cord CuttersMarketing Online Professionals


Video advertising platform Unruly released a study today, showing how coronavirus has impacted consumer habits. In the report, Unruly shows that more than 50% of respondents have increased digital activity ...Read More

Industry Voices—Ring: Can regional sports networks pivot to direct-to-consumer?

April 9, 2020Cord CuttersMarketing Online Professionals



Teams, brands and TV crews at the best RSNs will successfully merge in-venue with at-home, betting with gamification, and social with TV.



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Disney+ claims 50M paid subscribers after five months

April 9, 2020Cord CuttersMarketing Online Professionals



Disney+, the company’s subscription streaming service that launched in November, now has 50 million subscribers worldwide.



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Disney+ Paid Subscriber Count Surpasses 50 Million

April 8, 2020Cord CuttersMarketing Online Professionals


After successful launches outside of the US, Disney+ has just announced that it has surpassed 50 million paid subscribers globally. “We’re truly humbled that Disney+ is resonating with millions around ...Read More

No NFL could spell cord cutting chaos for cable: study

April 8, 2020Cord CuttersMarketing Online Professionals



The coronavirus has canceled or postponed practically every sporting event for the time being and if the 2020 NFL season also budges, it could be bad for pay TV.



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Wurl adds A+E, AMC Networks to list as streaming channels pass 400

April 8, 2020Cord CuttersMarketing Online Professionals



Wurl, a provider of streaming video distribution and advertising services for connected TV, said it now carries more than 400 streaming channels.



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Stream Andrew Lloyd Webber Musicals for Free on YouTube

April 8, 2020Cord CuttersMarketing Online Professionals


Last week, musical theater composer Andrew Lloyd Webber launched a new YouTube channel announcing he will stream a full-length musical every week during the coronavirus pandemic. “Universal have come up ...Read More

YouTube TV Adds Dark Mode for Android

April 8, 2020Cord CuttersMarketing Online Professionals


A long overdue update for YouTube TV on the Android mobile app is finally allowing subscribers to switch to a dark theme. Dark mode began rolling out to some devices ...Read More

Movies Anywhere makes its film-sharing feature more widely available

April 8, 2020Cord CuttersMarketing Online Professionals



Movies Anywhere – a digital movie service run by Disney in partnership with Warner Bros., Universal, Sony Pictures and 20th Century Fox – is making its film-sharing feature more widely available.



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Roku’s ad-supported Roku Channel reaches the U.K. with support from Sky

April 7, 2020Cord CuttersMarketing Online Professionals



Roku is launching the Roku Channel, its ad-supported streaming service and subscription video platform, in the U.K. with an assist from Sky.



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