Coupons are one of the most popular marketing or promotional strategy used by manufacturers and retailers to attract new customers. With the recession and constant price inflation of consumer goods and services everyone wants to save money, even those who can afford to pay want ...Read More

Another multi-level marketing (MLM) program has launched. It’s called the Resorts 360 Vacation club and bloggers were quick to label it a possible scam. Resorts 360 launches on the heals of major troubles at another travel MLM called YTB Travel, when California Attorney General Edmund ...Read More

When a company hires its existing employee to fill a vacancy, it is termed as internal recruitment. It is usually done with the aid of effective recruitment software. Most of the executives and managers in larger organizations are internally recruiting employees ...Read More

So many times sales people are taught to use “fear of loss selling” in network marketing, and using “take aways” to pressure people into signing up in their business, or buying their product. One of the best sales training tips I have learned, is how ...Read More

A good mortgage sales letter that produces leads from a cold list or generates new business from your old client list is worth 1000 times it’s weight in gold.

Lets say you have a list of 50 clients and 50 leads that ...Read More

Internet Marketing is quickly evolving.

Every year, there are more and more changes within the marketing industry. While some marketers choose to ignore these changes, those that adopt them early on seem to develop an edge over the competition. Those that are slow to adapt end ...Read More

Well now that you have a firm vision forward with your new business venture and the solid following of your most important supporter it’s time to make a road map of where you want to go.

I am a firm believer of a Business Plan. Without ...Read More

We recently published a special report titled 25 Common Field Mistakes to Avoid When Conducting Your Qualitative Market Research. In point #12, we suggest that researchers scrap open-ended screening questions that are intended to identify respondents who are outgoing and able to express themselves.

Here is ...Read More

Personality questionnaires measure aspects of behaviour and temperament. The questionnaires are usually untimed, but you will be asked to put down your first reaction to the questions and not spend time pondering over their meaning. Typically, organisations are interested in an individual’s style ...Read More

Social media has become a popular way to share information and content with others. Social Networking Sites are the sites that host social media. For those new to social media, it is good to know what types of social network sites there are and what ...Read More