Definitions
Transactional marketing is the traditional method of selling a product or service that has been taught for years: focus on the four P’s of Product, Place, Price, and Promotion to maximize the benefit of the transaction to each party. With this ...Read More
When most of us think about online social networks, we most probably think about Facebook. Facebook is by far the most popular social networking site we have today with 500 million Facebook users.
However, Mark Zuckerberg was definitely not the first person ...Read More
Creating marketing and promotions that work are a great challenge for car wash owners and operators. The fundamental problem that many car washes run into is that they will never generate the level of customer loyalty that they are hoping for unless they meet the ...Read More
Is there such a think as an online private detective? A Dick Tracy of sorts for the Internet world? Can not you just see the smoke filled, dark investigation room with laptops scattered about.
If ...Read More
Rapid product development can be explained as inventing new product and services to the global market cost effectively and quickly than its major competitors by having a strategic and competitive advantage. The key aspect of the rapid product development process is ...Read More
In today’s time and age, when everything is digitized and globalized, there’s no reason for your business to stay backwards. In order to take your business, a step ahead, you need to have good promotion and marketing not only for your end-users but also for ...Read More
A successful website is one which has the capability to generate the leads. In order to generate leads, it is mandatory to have an improved ranking and visibility of the website. The improved ranking and visibility help in fetching more traffic ...Read More
The influence of the Internet has caused a change in the way we communicate, learn and shop.
The Internet is probably most famous for the ability to spread information, fact or fiction. We were once limited to news editors of a local ...Read More
It always seems like in whatever you do, people will always have something to tell you. There are times that they will admire you and there are times that they will criticize you. People are quick to say words that won’t ...Read More
Yellow Letter Marketing Defined
Yellow letters are a widely proclaimed marketing technique that boasts a 10-15% response rate. The premise is to hand-write a letter in red ink on yellow paper offering to buy or sell a product or service. Since this technique uses invitation style ...Read More