OpenAP, the advanced advertising company backed by Viacom, Fox and NBCUniversal, picked dataxu as its partner to provide technology and services for advertisers to create audience segments for use in targeted digital campaigns.
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Category Archives: Cord Cutters
Amazon Prime Video, Hulu spark more user frustration than Netflix, study says
Venting about technical issues and content quality is more likely to happen among Amazon Prime Video and Hulu users, and less so among Netflix subscribers.
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Why do you promote your tweets?
Promoting a tweet has been a tool for brands, influencers, and entrepreneurs to spread their message, but why do regular users promote their tweets? Ashley Carman of The Verge and Kaitlyn Tiffany of The Goods by ...Read More
Deeper Dive—Three big questions after AT&T’s HBO Max reveal
Why are you anonymous online?
Anonymous accounts can be essential for creatives on the internet and also a tool for others to detach themselves from their work. This week, The Verge’s Ashley Carman and Vox’s Kaitlyn Tiffany talk to users who ...Read More
FuboTV says users watched 3B minutes in Q2, up 200% year over year
FuboTV is claiming some impressive engagement growth statistics for its streaming TV platform during the second quarter of 2019.
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Does deleting Instagram make you happier?
People are becoming more conscious of their phone and app usage to a point that tech companies, including Google and Apple, are building software to deter them from scrolling through apps like Instagram and Twitter.
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Sony’s PlayStation Vue raises price of streaming TV service by $5/month
Sony’s PlayStation Vue is following suit with its virtual MVPD competitors and raising prices on all tiers of its streaming TV service.
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Tastemade takes on Telaria as OTT programmatic ad partner
Media company Tastemade – which produces programming for digital, mobile and streaming TV, is tapping Telaria as a supply-side partner to monetize its OTT and connected TV inventory programmatically.
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Death Online: Planning your digital afterlife
What’s going to happen to all of your tweets, Instagram photos, and emails when you die? To kick off a special three-part miniseries about Death Online, Ashley and Kaitlyn are in search of the perfect digital ...Read More