Increased streaming competition and shifting consumer demands have made traditional pay TV a tricky business to be in right now. App-based solutions are becoming a more viable option, especially for smaller operators.
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All posts by Marketing Online Professionals
YouTube returns to Amazon Fire TV devices
Amazon and Google are friends again, and that means the YouTube app today is officially returning to Fire TV devices.
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ThinkAnalytics’ cloud video personalization platform amasses more than 100M users
ThinkAnalytics today said that its cloud-based personalized content discovery platform now has more than 100 million monthly active users in the cloud.
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Donating to Locast is the ‘single smartest move’ any MVPD/vMVPD can make – analyst
AT&T names streaming service HBO Max, makes it exclusive home for “Friends”
AT&T’s WarnerMedia division today revealed that its upcoming streaming service will be called HBO Max, and it will house several original series plus exclusive rights to “Friends.”
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Sinclair, Comscore team up on local OTT ad reporting
Sinclair’s CompulseOTT is releasing a new daily over-the-top (OTT) reporting platform for called Compulse360, which will offer campaign measurement of audiences and impression metrics in a local market.
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Amazon, Netflix and others seek millions in damages from pirate TV service
Debt-burdened AT&T may offload its regional sports networks – report
AT&T is reportedly considering selling off its regional sports networks to help pay down the massive debt load it incurred through its DirecTV and Time Warner acquisitions.
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Eutelsat pours $11.1M into Broadpeak to fund next-gen video services
European satellite operator Eutelsal is investing €10 million (approximately $11.13 million) into video tech vendor Broadpeak to help advance next-gen video services.
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TiVo extends patent deal with Shaw in Canada
TiVo has entered into a multiyear extension of its agreement with Canadian operator Shaw Communications for TiVo’s i-Guide and its intellectual property license.
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